Art Direction, concept development, graphic design and strategic planning.

An overview of artwork for various J.Crew men's sneaker launches. We were challenged to make J.Crew a legitimate destination for sneaker enthusiasts and we did that with visual storytelling, strategic creative marketing, limited edition designs, collaborations, partnerships and in-store events. 

Video by Rosanna Peng. Photography by Bryan Derballa and Tommy Ton. Illustrations by CDR. 

Press highlights: 

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