J.Crew Branded & Editorial Content
Art Direction, concept development, graphic design and strategic planning for branded and editorial content, email marketing, social media and digital ads.
The Secret Life of Stretch. For too long stretch denim and chinos have gotten a bad rap, but now, thanks to the folks at the top secret J.Crew design lab, we don’t have to sacrifice style for comfort any more.
Director and Stills Photographer: Dewey Nicks
The J.Crew Style Hacks. “Your most pressing fashion related questions answered.”
Director: Sandra Withers
J.Crew Editorial Site. What started as a Tumblr site grew to stand-alone editorial destination for the brand. Stories were published on a weekly basis with approximately 250,000 views a month. We covered style, design, production and a bit of travel. Here’s an overview of some of my favorites.
Photography by Clement Pascal, Forest Woodward, Shawn Brackbill, Bryan Derballa and Meredith Jenks.